Birch Dew Daytime Serum

Hero Ingredients

Birch Sap · The Living Base

Betula alba juice · Nordic origin

What it does:

Replaces water entirely. Carries minerals, amino acids, and naturally occurring xylitol that change how actives absorb. It takes what follows it somewhere deeper.

Why it's here:

The base is not passive. Birch Dew is built on something that has been doing intelligent work in Nordic forests for centuries.

Nordic Botanical Complex

Yarrow · Nettle root and leaf · Plantain · Birch leaf · Proprietary blend

What it does:

Four boreal plants in a proprietary blend. Yarrow for calming. Nettle root and leaf — distinct phytochemical fractions from the same plant — for mineral density and settled skin. Plantain for allantoin. Birch leaf as a biofermented active that encourages an isotonic environment on skin, supporting the conditions in which everything else works at its best.

Why it's here:

These plants survive the Nordic winter and return every spring. That resilience is phytochemical. It is exactly what skin navigating hormonal change needs — steady, intelligent support that does not announce itself.

Arctic Cloudberry Seed Oil

Rubus chamaemorus · Nordic origin · 2%

What it does:

Cold-pressed from a berry that grows only in high-latitude Nordic regions. An omega-3 and omega-6 fatty acid profile almost singular in the plant world — studied for barrier support and antioxidant protection. A high source of naturally occurring vitamin C.

Why it's here:

At 2% in a gel serum, this is a formulation decision, not a marketing one. Cloudberry is genuinely rare at meaningful concentration. The Nordic summer light that built it is the same light this serum was made to carry into your morning.

Stable Vitamin C + Biofermented Niacinamide

Ethyl ascorbyl ether · Fermentation-derived vitamin B3

What it does:

Stable vitamin C in its most reliable derivative form — because an unstable form cannot keep its promise. Biofermented niacinamide, naturally derived from yeast, supports even and luminous skin and addresses the uneven tone hormonal change brings. With cloudberry's own vitamin C, three sources of brightness intelligence working as one.

Why it's here:

Provenance matters throughout this formula, not only in the botanicals. The fermentation-derived form was the considered choice. So was the stable vitamin C derivative.

Wild Chaga Mushroom Extract · The Antioxidant Shield

Inonotus obliquus · Cultivated · 24-hour steep

What it does:

Steeped 24 hours, contributing betulinic acid — absorbed from birch bark as the fungus grows on it — alongside a melanin complex and polysaccharides with antioxidant activity among the most extensively studied in the fungal world. The warm color of this serum is the extract — not a colorant, but evidence of concentration. Independently assessed for antioxidant capacity, this extract demonstrated potent free radical neutralization even at low concentrations — and the effect increases with concentration. What is here is here with purpose.

Why it's here:

Environmental stressors don't pause because your morning routine does. This is the formula's shield — present from the first pump, building the antioxidant defense a daytime serum specifically requires.

Silk-Derived Humectant Complex

Fibroin glycoside · Two forms · Upcycled, naturally derived

What it does:

A clinically studied silk-derived humectant complex, in two complementary forms, binds to skin keratin and is clinically proven to deliver up to 24-hour hydration comparable to mid and high molecular weight hyaluronic acid — without HA's humidity-dependence. No stickiness. No tackiness.

Why it's here:

The hydration in this serum is held in place by something upcycled, naturally derived, and clinically proven to outperform the industry's default in real-world conditions.